We’ve been independent creatives for long enough to know that freelancing can be challenging. Whether it’s juggling multiple projects or navigating project fatigue, we’ve been there and we get it.

Stickler was created to make life easier for small businesses and sole traders. We provide a fresh pair of eyes and support to Showit designers when they need it most. From pre-launch checking services, website and creative audits, and everything else in between. We’re on your side and we’re cheering you on!

Services for Showit website designers by Showit website designers

Meet the team

Sophie Sullivan

Co-Founder and Creative Auditor

Sophie is an award-winning brand identity and website designer. She established Sophie Amelia Designs a decade ago, and has been improving user journeys and website performance with excellent design ever since.

Sophie and her husband (Stickler Co-Founder) John have two beautiful boys together. Elijah and Toby are officially their best creations yet!

John Sullivan

Co-Founder, Part-Time Lumberjack, Decision Maker

John is an engineer, a process-minded decision maker and proud family man. He’s on hand to ensure our ShowIt Designers have the very best experience of working with Stickler.

When he’s not working, John spends his spare time fixing things and helping people in his local community.

Lucy Baker

Audit Manager

Lucy is a qualified, experienced teacher and an all-round talented woman. She worked in education for 13 years before changing careers to create more time for her family.

Lucy brings her meticulous approach, high attention to detail and varied skills to every Stickler project. Outside of work, you’ll find Lucy reading, socialising and enjoying the beautiful Dorset countryside with her family and friends.

Our Mission

Excellence and empowerment, always

At Stickler we pride ourselves on completing high quality work to an excellent standard. Where we can streamline processes, share knowledge or learn more, we do. Supporting our team and our clients, empowering them to be stronger and more successful, brings us so much joy.

Women supporting women

The Stickler team are real humans being paid a living wage. We are proud to provide flexible, remote working opportunities for brilliantly talented, professional women that also happen to be parents.

Stickler: Delivering excellence as standard

Stickler: Delivering excellence as standard ✔

Stickler is a proud supporter of the charity, The A21 Campaign. This non-profit organization is on a mission to abolish slavery and human trafficking everywhere, forever.